Distance Learning, mLearning, Digital Education, Technology
12.1K views | +0 today
Follow
Distance Learning, mLearning, Digital Education, Technology
Your new post is loading...
Your new post is loading...
Rescooped by Dennis Swender from Business Improvement
Scoop.it!

6 Types of Visual Content You Need to Use in Your Marketing Campaigns

6 Types of Visual Content You Need to Use in Your Marketing Campaigns | Distance Learning, mLearning, Digital Education, Technology | Scoop.it
Visual content can be useful in getting your marketing campaigns to stick and resonate with people. Learn the 6 types of visual content to use in your next campaign.

Via Daniel Watson
Bryant Cloud's curator insight, June 18, 2018 10:09 PM
Share your insight
Lydia Gracia's curator insight, June 19, 2018 6:52 AM

Visual content helps your marketing campaigns to stick.

Amir Ali's curator insight, July 10, 2018 1:32 AM
prophoto.us
Rescooped by Dennis Swender from 21st Century Learning and Teaching
Scoop.it!

Content intelligence: a new step in the Scoop.it journey | #Curation #ContentCuration #ContentStrategy #ContentMarketing #BigData #AI

Content intelligence: a new step in the Scoop.it journey | #Curation #ContentCuration #ContentStrategy #ContentMarketing #BigData #AI | Distance Learning, mLearning, Digital Education, Technology | Scoop.it

Everyday, there are 4 million blog posts, 100,000 news articles and 500,000 hours of video published on the Internet. A wealth of information and knowledge. A wealth of information and knowledge that is lost for most companies, at least for the most part.

Lost?

Step 1: content curation
Not entirely. Thanks to content curation technology, the Web can now be filtered. With content curation tools and platforms such as Scoop.it (among others of course), we can use more or less sophisticated ways to filter this huge amount of content that is published daily to zoom in on what matters to us. Good content curation technology is essential. It saves people a huge amount of time looking for content to share for marketing purposes or information that helps their organization make better decisions. And perhaps as importantly, without these filters, we would just be able to search – not discover. We would still find answers to what we don’t know but we wouldn’t know what we don’t know.

But until recently, all the solutions we’ve offered to deal with information overload – ours included – have revolved around the same basic idea: more – or more sophisticated – filters.

 

Learn more / En savoir plus / Mehr erfahren:

 

https://www.scoop.it/t/21st-century-learning-and-teaching/?&tag=Curation

 

 


Via Gust MEES
Gust MEES's curator insight, March 1, 2018 10:40 AM

Everyday, there are 4 million blog posts, 100,000 news articles and 500,000 hours of video published on the Internet. A wealth of information and knowledge. A wealth of information and knowledge that is lost for most companies, at least for the most part.

Lost?

Step 1: content curation
Not entirely. Thanks to content curation technology, the Web can now be filtered. With content curation tools and platforms such as Scoop.it (among others of course), we can use more or less sophisticated ways to filter this huge amount of content that is published daily to zoom in on what matters to us. Good content curation technology is essential. It saves people a huge amount of time looking for content to share for marketing purposes or information that helps their organization make better decisions. And perhaps as importantly, without these filters, we would just be able to search – not discover. We would still find answers to what we don’t know but we wouldn’t know what we don’t know.

But until recently, all the solutions we’ve offered to deal with information overload – ours included – have revolved around the same basic idea: more – or more sophisticated – filters.

 

Learn more / En savoir plus / Mehr erfahren:

 

https://www.scoop.it/t/21st-century-learning-and-teaching/?&tag=Curation

 

 

Rescooped by Dennis Swender from Business Improvement
Scoop.it!

The 10 Laws of Visual Content Marketing - Updated 

The 10 Laws of Visual Content Marketing - Updated  | Distance Learning, mLearning, Digital Education, Technology | Scoop.it
When we published the new laws of visual content in March 2015, brands were just waking up to the power of visual content. Unfortunately, far too many good brands were getting it wrong. Yes, they were experimenting and learning through trial and error, but we wanted to remove the guesswork. So, we put together the …

Via Daniel Watson
Ian Berry's curator insight, November 20, 2017 7:32 PM
Lot of valuable insights in this to help make online more meaningful. I suspect will help next big thing which I predict is a revolution in in person
Rescooped by Dennis Swender from Mastering Facebook, Google+, Twitter
Scoop.it!

115 Things You Never Knew About Social Media

115 Things You Never Knew About Social Media | Distance Learning, mLearning, Digital Education, Technology | Scoop.it

Think you know your social media? Take a look at a new infographic released this week from skilled.co, and you might find that you don’t know quite as much as you think. From global penetration rates to influence of purchasing decisions, this new social media infographic provides plenty of information for even the most knowledgeable marketer or social business to digest.

 

We’ve covered a few of the essential highlights for you here on the BuzzPlant Blog. Keep moving down the page to see the full infographic below....


Via Jay, Jeff Domansky, massimo facchinetti
El Monóculo's curator insight, November 2, 2016 8:05 AM

Lots of background on social media in this Infographic.

donhornsby's curator insight, November 2, 2016 10:35 AM
Facebook Still Driving Sales 

If your goal is to move sales, then Facebook will still be your number one go-to for social advertising. It ranks as the top social media site most likely to influence purchases, and is the primary source for users looking for a product sale or purchase alert. Users looking for additional product information, however, are far more likely to turn to Pinterest. 
Ajo Monzó's curator insight, November 3, 2016 3:13 AM
No són dades inesperades però sempre és interessant saber-ho i la infografia ajuda molt per comprendre-ho!
Rescooped by Dennis Swender from Mastering Facebook, Google+, Twitter
Scoop.it!

How to Use Snapchat: A Detailed Look Into HubSpot’s Snapchat Strategy

How to Use Snapchat: A Detailed Look Into HubSpot’s Snapchat Strategy | Distance Learning, mLearning, Digital Education, Technology | Scoop.it

Snapchat is now known as a platform for individuals and brands -- one that allows users to create quick, lighthearted, and even educational video content without using valuable production resources. For brands, this means a new opportunity to show off their culture, share knowledge, and connect with their audience in a new and exciting way.


After reporting more than 100 million daily active users, and over 8 billion video views a day, we decided to give it a go: The official HubSpot Snapchat account launched in March 2016. And while we're still getting our feet wet, we've already learned a lot about executing and iterating a successful Snapchat business strategy.


To help you get started, we've detailed everything we've learned (so far) below. We'll start by going over the basics -- how to set up an account, create a Snap, leverage effects, etc. -- and jump into some tips after that. ...


Via Jeff Domansky, Marco Favero, massimo facchinetti
Jeff Domansky's curator insight, June 30, 2016 2:43 AM

Learn the basics of how to leverage Snapchat for your business -- along with tips from HubSpot's account.

Rescooped by Dennis Swender from Top Social Media Tools
Scoop.it!

13 Tools to Take Your Blogging from Good to Great

13 Tools to Take Your Blogging from Good to Great | Distance Learning, mLearning, Digital Education, Technology | Scoop.it

What will make your blog sink or swim in a sea constantly filling with content?


After all you’re competing with with over 20,000 blog posts a day.

Every writer experiences the challenge of making their content go from good to great. Editing your content is important to help you catch any mistakes and improve your writing skills specific to your readers.


By paying special attention to headlines, visuals, proofreading and social media, you will be able to boost traffic, engagement and reach of your posts - these 13 blog writing tools will help you make it happen....


Via Jeff Domansky
Jeff Domansky's curator insight, October 7, 2015 1:17 AM

Here are 13 tools to take your blog writing from ‘meh’ to amazing.

Jeff Domansky's curator insight, October 12, 2015 3:23 AM

Here are 13 tools to take your blog writing from ‘meh’ to amazing.

Rescooped by Dennis Swender from Public Relations & Social Marketing Insight
Scoop.it!

10 Free (or Cheap) Tools that Deliver Extraordinary Results for Content Development

10 Free (or Cheap) Tools that Deliver Extraordinary Results for Content Development | Distance Learning, mLearning, Digital Education, Technology | Scoop.it

Compelling content is king; i.e., content that offers fresh insights or educates or informs in a way for easy consumption.

 

As discussed in previous posts, most B2B content falls into the dreadful content bucket. Too much “me, me and here’s a little more about me” as opposed to an outward perspective.

 

One person who has labored over B2B content, what works and what doesn’t work, is my good friend and colleague Steve Farnsworth. In short, Steve knows content marketing and the nitty gritty of lead generation.

 

With this as the backdrop, here are his top 10 tools and resources that he applies to content marketing campaigns. Beyond developing the content, many of the tools address how to distribute and magnify the reach....


Via Jeff Domansky
Jeff Domansky's curator insight, May 12, 2015 11:39 AM

Useful content marketing tools you can use from Steve Farnsworth on Lou Hoffman's blog.

Mike Allen's curator insight, May 14, 2015 8:02 AM

Professional psychology doesn't need a diploma

Rescooped by Dennis Swender from iPads, MakerEd and More in Education
Scoop.it!

20 Awesome Websites for Free, High Quality Stock Photos - tomakeawebsite.net

20 Awesome Websites for Free, High Quality Stock Photos - tomakeawebsite.net | Distance Learning, mLearning, Digital Education, Technology | Scoop.it
Instead of paying ridiculous sums or taking time to create your own images, use some of the below, high quality stock photo websites. Here is a list of some of the better stock photo sites I’ve come across. Best of all, they are completely free!

Via Jeff Domansky, John Evans
Jeff Domansky's curator insight, February 25, 2015 11:41 PM

Valuable blogging sources for free stock photos.

Scooped by Dennis Swender
Scoop.it!

12 Of The Biggest Content Curation Myths (Busted)

12 Of The Biggest Content Curation Myths (Busted) | Distance Learning, mLearning, Digital Education, Technology | Scoop.it

There is a lot of misunderstanding about content curation. Many see it as a pale copy of aggregation, others as an unethical practice. 

 

Here is a very interesting article by Julia McCoy that will, hopefully, put an end to all the myths out there, including:

 

- content curation as a fully automated process.

- content curation as a copy-and-paste process.

- content curation as a random process

 

As a big proponent of content curation, I see this post as another brick to add to the positive conversational wall! Read it at http://www.business2community.com/content-marketing/12-biggest-content-curation-myths-busted-01089590

 

-------------------

 

Cendrine Marrouat

No comment yet.
Rescooped by Dennis Swender from All things communication
Scoop.it!

The 80 Rules Of Social Media an infographic

The 80 Rules Of Social Media an infographic | Distance Learning, mLearning, Digital Education, Technology | Scoop.it

So you want to get good at social media?

 

You need to have a plan. A guidebook. A strategy.You need some rules.

 

And rule number one? That’s obey the rules. As for rules number two through eighty, check out this fantastic infographic courtesy of Jeremy Waite, head of social strategy at Adobe.

 

And remember: while you can’t get anything done in the world without rules, sometimes it’s just as important to know exactly when you need to break them.*...


Via Jeff Domansky, aufaitLibrarian
Jeff Domansky's curator insight, September 4, 2013 5:30 PM

This is a truly impressive compilation and a must-read for any PR, marketing or content marketing pro...

Rescooped by Dennis Swender from tutuapp download
Scoop.it!

How to Make Solid Social Media Videos: 9 Steps for More Traffic

How to Make Solid Social Media Videos: 9 Steps for More Traffic | Distance Learning, mLearning, Digital Education, Technology | Scoop.it
Video is the best way to stand out in social streams. Here is our 9-step process that shows how to make, edit, publish and promote social media videos that drive website traffic. We’ve included a list of the tools you’ll need to create social videos, plus the process for editing and adding captions.

Via Peg Corwin, tutuapp downloader
Peg Corwin's curator insight, April 14, 2018 9:43 AM

Content and video marketers, take a post and create a 1 minute long video where you summarize 5 key points. Yes you can do it and Andy walks you through the steps.  

Rescooped by Dennis Swender from Business Improvement
Scoop.it!

How to Re-Engage, Reinvigorate and Retain Your Audience with Content

How to Re-Engage, Reinvigorate and Retain Your Audience with Content | Distance Learning, mLearning, Digital Education, Technology | Scoop.it
Landing new clients is important, but too often do businesses neglect their existing customers. Learn how to use content to help keep your customers loyal.

Via Daniel Watson
CCM Consultancy's curator insight, December 18, 2017 12:36 AM

Being a reliable source on a specific subject area consistently is how an organization can retain its customers for the long-term.

Jerry Busone's curator insight, December 18, 2017 8:11 AM

Using data and reinvigorate content 

Rescooped by Dennis Swender from The Curation Code
Scoop.it!

The Ultimate Guide To Editorial Content Types and Formats

The Ultimate Guide To Editorial Content Types and Formats | Distance Learning, mLearning, Digital Education, Technology | Scoop.it

Although there are more than 100 types of content that one can actually create, we dilute most of our energy and resources in producing what most others do, news and light article content, without ever considering that there exist a ton of other content alternatives that could be utilized.

This is why I have decided to create this catalogue of content types. To remind writers and editors, that there are a tens of alternative opportunities for creating valuable content and that it is only up to me and you to pick them up and use them.

While there have been other attempts at listing and cataloging formats and types of content that can be published online (which I have listed and referenced at the end of this article), I have tried to improve upon them, not just by extending the number of formats covered (over 100), but also by identifying relevant examples, and where possible, appropriate tools, that can be useful to create that specific type of content....


Via Jeff Domansky
Jeff Domansky's curator insight, February 10, 2017 11:22 PM

It's always useful to check in with master curator Robin Good and share some of his best shares - like this "Table of Contents."

Jeff Domansky's curator insight, February 11, 2017 12:01 AM

It's always useful to check in with master curator Robin Good and share some of his best shares - like this "Table of Contents."

Rescooped by Dennis Swender from Public Relations & Social Marketing Insight
Scoop.it!

5 New Features Across Twitter, Facebook and Instagram That You Need to Know About

5 New Features Across Twitter, Facebook and Instagram That You Need to Know About | Distance Learning, mLearning, Digital Education, Technology | Scoop.it

One of the best things about covering social media and digital marketing is that there’s always something new happening, some new update or feature being rolled-out to cover. But some of them are relatively small-scale so they’re not necessarily worthy of their own, individual post - though they are still relevant and worth knowing for anyone working in the field.


To keep you up to date on these smaller changes and features, here’s a rundown of five upcoming or “in-test mode” features that are currently being trialled on some of the major platforms - starting with Twitter, which is testing some new customer service focused options....


Via Jeff Domansky
Jeff Domansky's curator insight, July 10, 2016 2:10 AM

Twitter, Facebook and Instagram are all testing some small, but important, refinements to their systems.

Ian Hartten's curator insight, July 10, 2016 9:50 AM
Social media is every changing and very hard to keep up with. Here are some great insights about recent features in social media platforms. I hope this helps you fast track your platform expertise. Please share anything you are finding back with me. Thanks! 
Rescooped by Dennis Swender from Business Improvement
Scoop.it!

10 Essential Social Media Tactics to Get Your Content Seen

10 Essential Social Media Tactics to Get Your Content Seen | Distance Learning, mLearning, Digital Education, Technology | Scoop.it

Do you spend a lot of time crafting the perfect piece of content, only to find that it barely generates any shares, let alone drive leads?


Via Daniel Watson
Jeff Domansky's curator insight, January 9, 2016 1:48 PM

10 useful tips to help you get better results from your content marketing. Recommended reading. 9/10

Marco Favero's curator insight, January 10, 2016 9:19 AM

aggiungere la vostra comprensione ...

Alahad Group Leading Manpower Agency in Pakistan - NO #1 in Recruitment Agency in Pakistan's curator insight, January 12, 2016 4:46 AM

#NowHiringUAE #JobSearchUAE #JobHuntKSA #Careers #AlahadGroup #ALAHAD #HR #Recruiting #employers #HumanResources #hiring #tweetmyjobs #jobless #freelance #jobopening #jobposting #employment #opportunity #recruiting #jobsearch #joblisting #hireme #MBA #linkedin #unemployed #resume #needajob #jobtips #career #interview #training #jobhunt #dreamjob #hotjobs #consulting #consultants

Alahad Group The Recruiting Specialists http://www.alahadgroup.com

Rescooped by Dennis Swender from 21st Century Learning and Teaching
Scoop.it!

Scoop.it ranked best content marketing software app by GetApp | Curation | ICT | eSkills

Scoop.it ranked best content marketing software app by GetApp | Curation | ICT | eSkills | Distance Learning, mLearning, Digital Education, Technology | Scoop.it
Check out the top 25 cloud-based Content Marketing apps on GetApp and read the quarterly report on industry trends and insights.

 

Learn more:

 

http://www.scoop.it/t/21st-century-learning-and-teaching/?tag=Curation

 


Via Brian Yanish - MarketingHits.com, Gust MEES
Dennis Swender's insight:
Check out the top 25 cloud-based Content Marketing apps on GetApp and read the quarterly report on industry trends and insights.

 

Learn more:

 

http://www.scoop.it/t/21st-century-learning-and-teaching/?tag=Curation

 

Brian Yanish - MarketingHits.com's curator insight, July 13, 2015 10:43 AM
I agree Scoop.it is the best content marketing software I've used.
Gust MEES's curator insight, July 13, 2015 12:39 PM
Check out the top 25 cloud-based Content Marketing apps on GetApp and read the quarterly report on industry trends and insights.


Learn more:


http://www.scoop.it/t/21st-century-learning-and-teaching/?tag=Curation


Rescooped by Dennis Swender from 21st Century Learning and Teaching
Scoop.it!

Content Curation Takes Time

Content Curation Takes Time | Distance Learning, mLearning, Digital Education, Technology | Scoop.it

Learn more:

 

https://gustmees.wordpress.com/2013/04/25/learn-every-day-a-bit-with-curation/

 

https://gustmees.wordpress.com/2014/02/20/curation-tips-and-tricks-with-scoop-it-rescoop-and-tags/


https://globaleducationandsocialmedia.wordpress.com/2014/01/19/pkm-personal-professional-knowledge-management/

 


Via Robin Good, Gust MEES
Filomena Gomes's curator insight, April 18, 2015 9:52 AM
Robin Good's insight:

 

 

Notwithstanding the viral content-marketing tam-tam keeps selling the idea of content curation as a miracle-shortcut to work less, produce more content and get all of the benefits that an online publisher would want to have, reality has quite a different shade.

To gain reader's attention trust and interest, it is evidently not enough to pull together a few interesting titles while adding a few lines of introductory text.

 

Unless your readers are not very interested themselves into the topic you cover, why would they take recomendations from someone who has not even had the time to fully go through his suggested resources?

Superficially picking apparently interesting content from titles or even automatically selecting content for others to read is like recommending movies or music records based on how much you like their trailers or their cover layouts.

 

Can that be useful beyond attracting some initial extra visibility?

 

How can one become a trusted information source if one does not thoroughly look and understand at what he is about to recommend?

This is why selling or even thinking the idea of using content curation as a time and money-saver is really non-sense.

Again, for some, this type of light content curation may work in attracting some extra visibility in the short-term, but it will be deleterious in the long one, as serious readers discover gradually that content being suggested has not even been read, let alone being summarized, highlighted or contextualized.

Content curation takes serious time.

 

A lot more than the one needed to create normal original content.

To curate content you need to:

Find good content, resources and references. Even if you have good tools, the value is in searching where everyone else is not looking. That takes time.

Read, verify and vet each potential resource, by taking the time needed to do this thoroughly.

Make sense of what that resource communicates or represents / offers and be able to synthesize it for non-experts who will read about it.

Synthesize and highlight the value of the chosen resource within the context of your interest area.

Enrich the resource with relevant references, and related links for those that will want to find out more about it.

Credit and attribute sources and contributors.

 Preserve, classify and archive what you want to curate.

Share, distribute, promote the curated work you have produced. Creating it is not enough.


(While it is certainly possible to do a good curation job without doing exactly all of the tasks I have outlined above, I believe that it is ideal to try to do as many as these as possible, as each adds more value to the end result you will create.)

 

These are many more steps and activities than the ones required to create an original piece of content.

Curation is all about quality, insight and attention to details.

It is not about quantity, speed, saving time, producing more with less.

 
Robert Kisalama's curator insight, April 18, 2015 11:37 AM

truly Curation should not be  merely aggregating different links without  taking off time to reflect indeed it is very to end up like some one buying clothes impulsively only to realise you could have done without some of them.

Nedko Aldev's curator insight, April 19, 2015 2:24 PM

 

326
Rescooped by Dennis Swender from Public Relations & Social Marketing Insight
Scoop.it!

TV Engages People Half As Long As Digital - Nielsen Lab

TV Engages People Half As Long As Digital - Nielsen Lab | Distance Learning, mLearning, Digital Education, Technology | Scoop.it

Consumers may tune into TV on a regular basis, but they mentally tune out rather fast in favor of the array of "second screen" options.

 

On average, television holds a consumer’s attention only 39% of the time, a rate that pales in comparison to the attention rates laptops (70%), tablets (76%) and smartphones (77%) command.

 

That’s according to a new report from Nielsen and YuMe, a digital video ad tech firm, expected to be released Wednesday morning.  MediaDailyNews got an early look at the data....


Via Jeff Domansky
Jeff Domansky's curator insight, February 25, 2015 9:16 AM

Powerful proof of social impact.

Rescooped by Dennis Swender from All things communication
Scoop.it!

3 Content Creation Strategies That Will Help You Prosper

3 Content Creation Strategies That Will Help You Prosper | Distance Learning, mLearning, Digital Education, Technology | Scoop.it

Did you know that 90% of the information your brain receives is visual? Or that blog posts with images tend to get 94% more views?

 

Using images isn’t the only strategy you can employ to get more traffic. Increasing your word count can help too. Blog posts that contain 3,000 to 10,000 words, on average, get 8,859 social shares.

 

To show you how you can gain more traffic through content creation, I’ve created an infographic that breaks down all the strategies you need to follow. From increasing readability to gaining more social shares, the steps in this infographic will help you increase your traffic...


Via Jeff Domansky, aufaitLibrarian
Jeff Domansky's curator insight, August 31, 2014 12:58 AM

Neil Patel has three smart content tactics to help you get better content marketing results.

Scooped by Dennis Swender
Scoop.it!

4 smart ways to promote your content online

4 smart ways to promote your content online | Distance Learning, mLearning, Digital Education, Technology | Scoop.it
Do you know that two million blog articles are published every day? No wonder it is so hard to be found! And yet, some people manage to remain above the fray. No matter what they post, traffic abou...
No comment yet.