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The Digital Rocking Chair's insight:
"Social TV's buzzwords explained by [Daniel Ravner,] the CEO of Israel's Practical Innovation."
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Transmedia: Storytelling for the Digital Age
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a look at the creative and technical worlds of immersive storytelling
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The Digital Rocking Chair
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Christine Champagne: "HBO’s head of social media marketing, Sabrina Caluori, talks about the evolution of HBO Connect and social TV."
The Digital Rocking Chair's insight:
A look at HBO's strategy for brand extensions and audience engagement in the social media space.
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![An inside look at ‘Battle for Nuceria,’ the Spartacus social TV experience [#Transmedia] | Transmedia: Storytelling for the Digital Age | Scoop.it](https://img.scoop.it/uyb-_QOz24UJbS0GKSnxIjl72eJkfbmt4t8yenImKBVvK0kTmF0xjctABnaLJIm9)
Natan Edelsburg: "In January, Spartacus, a Starz original series, will launch its third and final season “War of the Damned”. Months before the season airs the network launched a detailed and exciting social TV experience for fans called “Battle for Nuceria,” allowing fans to engage with the show and characters through missions and experiences where they can earn points and win prizes."
The Digital Rocking Chair's insight:
Starz aims to reward Spartacus fans with a full-on transmedia experience ....
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"Social TV's buzzwords explained by [Daniel Ravner,] the CEO of Israel's Practical Innovation."