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Scooped by The Digital Rocking Chair |
Scoop.it!
The Digital Rocking Chair's insight:
Pete Sena: "At its core, VR is the ultimate manifestation of the collision between our physical and digital worlds. But the digital technology must be advanced enough that it is able to trick the human mind — a pretty intelligent computer that can detect the slightest delta from how we perceive our physical world and cause the entire digital reality to fall apart."
que significado tiene para las marcas el crecimiento de la realidad virtual?