Transmedia: Storytelling for the Digital Age

"Sorcerers of the Magic Kingdom is a new interactive experience that debuted on February 22 at the Walt Disney World Resort in Orlando, Florida"...

Read how the game combines a treasure hunt with interactive trading cards, and more than 90 minutes of original animation, to create an immersive experience for the entire family.

"I will first answer the question that every single person familiar to that ride is currently asking, yes it does include the song"...