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It’s All About The Pillowcases: Talent matters, but it’s impossible to become a heartthrob without merchandise...
[An interesting perspective on fandom ... as applied to the Tween girl.] Via Karen B Wehner 
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Mathilda Gregory: The maligned trend of retreading another author's footprints can be sublime or ridiculous, but there are some real gems out there...
[An interesting read for those of us who play in the transmedia's participatory sandbox.]
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Sir Peter Jackson has bought the vintage car made famous in the movie Chitty Chitty Bang Bang, and kids throughout New Zealand will soon have the chance to ride in it.
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A Minecraft modder has re-created the seminal introduction of The Simpsons in the blocky indie game.
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2011's been a year of unexpected protests. We've had the Arab Spring reconfiguring the political map of various Muslim governments and the Occupy movements calling for financial reform.
[This article looks at the video game equivalent of the Occupy Movements and is a cautionary tale about the strength of fan backlash.]
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Harness the power of transmedia to develop a fan base and create a built-in audience for your film...
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From
itvt
New Edition of Brian Seth Hurst's StoryCentered Column Features Brain Candy's Scott Walker Discussing Fan Fiction and Fan Communities
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