The statement provided six "guiding principles" for analytics implementations in higher education:
"Go big — make an institutional commitment to analytics."
"Analytics is a team sport — build your dream team." A
"Prepare for some detours on the road to success."
"Invest what you can — you can't afford not to."
"Analytics has real impact on real people — avoid the pitfalls."
"Tick-tock, tick-tock — the time to act is now."